{"id":12556,"date":"2015-12-28T07:58:01","date_gmt":"2015-12-28T15:58:01","guid":{"rendered":"https:\/\/dlvrit.com\/blog?p=12556&#038;preview_id=12556"},"modified":"2026-04-07T21:30:03","modified_gmt":"2026-04-08T04:30:03","slug":"trends-of-2016","status":"publish","type":"post","link":"https:\/\/dlvrit.com\/blog\/trends-of-2016\/","title":{"rendered":"Time Flies: 10 &#8216;Best-of&#8217; Posts You Missed in Social Media Last Week [December 20]"},"content":{"rendered":"<p>Wondering what trends will dominate 2016? Don&#8217;t have time to keep up with the pace of social media? No worries. Our weekly roundup is here to help you stay on top of all the latest in social media and other interesting facts, trends, tips and questions.<\/p>\n<p>This week featuring:<\/p>\n<ul>\n<li>Top Tweet of the Week<\/li>\n<\/ul>\n<ul>\n<li>2016 Trends: Contenting Marketing, Public Relations, and Social Media<\/li>\n<\/ul>\n<ul>\n<li>2016 Productivity Tips: Bad Habits to Break in 2016 and How to Reclaim Your Time<\/li>\n<\/ul>\n<p>___<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Top_Tweet\"><\/span><strong>Top Tweet<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>190K Shares: <a title=\"Always Buy the Men\u2019s Version of Almost Anything\" href=\"https:\/\/www.washingtonpost.com\/news\/wonk\/wp\/2015\/12\/22\/women-really-do-pay-more-for-razors-and-almost-everything-else\/\">Why You Should Always Buy the Men\u2019s Version of Almost Anything<\/a><\/h3>\n<p>Radio Flyer sells a red scooter for boys and a pink scooter for girls. Both feature plastic handlebars, three wheels, and a foot brake. Both weigh about five pounds.<\/p>\n<p>The only significant difference is the price, a new report reveals. Target listed one for $24.99 and the other for $49.99.<\/p>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Radio-Flyer-Red-vs-Pink.png\"><img decoding=\"async\" class=\"aligncenter wp-image-12882\" src=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Radio-Flyer-Red-vs-Pink.png\" alt=\"Why you should always buy the men\u2019s version of almost anything\" width=\"760\" height=\"340\" srcset=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Radio-Flyer-Red-vs-Pink.png 1198w, https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Radio-Flyer-Red-vs-Pink-300x134.png 300w, https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Radio-Flyer-Red-vs-Pink-1024x458.png 1024w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/a><\/h2>\n<p>This price gap isn&#8217;t an anomaly.<\/p>\n<p><a title=\"Why you should always buy the men\u2019s version of almost anything\" href=\"https:\/\/www.washingtonpost.com\/news\/wonk\/wp\/2015\/12\/22\/women-really-do-pay-more-for-razors-and-almost-everything-else\/\">Read more<\/a>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2016_Trends\"><\/span><strong>2016 Trends<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>1 &#8211; 15.2K Views: <a title=\"Content Marketing Trends That Will Dominate 2016\" href=\"https:\/\/www.linkedin.com\/pulse\/content-marketing-trends-dominate-2016-aashish-chopra\">Content Marketing Trends That Will Dominate 2016<\/a><\/h3>\n<p>An amazing year comes to an end, complete with videos going viral, algorithms throwing us curve balls and news-feeds getting chaotic. If content marketing is your game, 2016 would be the year it gets crazy competitive, and a lot more exciting!<\/p>\n<p>Here is a sneak peek at a few of the content marketing trends and focus areas for 2016:<\/p>\n<p><strong>#1:\u00a0Videos will continue to dominate<\/strong><\/p>\n<p><strong>#2:\u00a0User attention span will continue to fall<\/strong><\/p>\n<blockquote><p><strong>Human attention span is at the all time lowest of 8 seconds, gold fish is 9 seconds.<\/strong><\/p><\/blockquote>\n<p><a href=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Goldfish.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-10455\" src=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Goldfish.jpg\" alt=\"Goldfish\" width=\"500\" height=\"411\" srcset=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Goldfish.jpg 1024w, https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Goldfish-300x246.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p><strong>#3:\u00a0Quality will beat quantity, hands down<\/strong><\/p>\n<p><strong>#4:\u00a0Rise of Instagram + WhatsApp for content distribution<\/strong><\/p>\n<p><strong>#5:\u00a0Rise of branded content<\/strong><\/p>\n<p><strong><a title=\"Content Marketing Trends That Will Dominate 2016\" href=\"https:\/\/www.linkedin.com\/pulse\/content-marketing-trends-dominate-2016-aashish-chopra\">Read more<\/a>.<\/strong><\/p>\n<h3>2 &#8211; 26.1K Views: <a title=\"7 PR Trends You Need To Know In 2016\" href=\"http:\/\/www.forbes.com\/sites\/johnhall\/2015\/12\/13\/7-pr-trends-you-need-to-know-in-2016\/\">7 PR Trends You Need To Know In 2016<\/a><\/h3>\n<p>Just as communication evolves and the needs and preferences of our audience shifts, so should our practice of public relations. Publications and media outlets are navigating changing revenue models, new communication channels are opening, and more business leaders are establishing their voices in the industry.<\/p>\n<p>Staying on top of your game \u2014 and ahead of competitors \u2014 means you have to keep up with the practices shaping your industry.<\/p>\n<p>Sneak peek at the public relation trends to watch out for in 2016:<\/p>\n<p><strong>#1:\u00a0The traditional press release is no more.<\/strong><\/p>\n<p><strong>#2:\u00a0Thought leadership will become a growing PR budget priority.<\/strong><\/p>\n<p><a href=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/thought-leadership.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-12874\" src=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/thought-leadership.jpg\" alt=\"Thought leadership will become a growing PR budget priority.\" width=\"500\" height=\"373\" srcset=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/thought-leadership.jpg 1000w, https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/thought-leadership-300x224.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p><strong>#3:\u00a0Content amplification will become (even more) critical.<\/strong><\/p>\n<p><strong>#4:\u00a0Negative brand advocates will be prevented through content.<\/strong><\/p>\n<p><strong>#5:\u00a0Online reputation management will be necessary.\u00a0<\/strong><\/p>\n<p><strong>#6:\u00a0True influence will win over the # of followers.<\/strong><\/p>\n<p><strong>#7:\u00a0Use of paid promotion and social ads will continue to rise.<\/strong><\/p>\n<p><a title=\"7 PR Trends You Need To Know In 2016\" href=\"http:\/\/www.forbes.com\/sites\/johnhall\/2015\/12\/13\/7-pr-trends-you-need-to-know-in-2016\/\">Read more<\/a>.<\/p>\n<h3>3 &#8211; 3.8K Shares:\u00a0<a title=\"Five Social Trends Marketers Won't Be Able to Ignore in 2016\" href=\"http:\/\/adage.com\/article\/digitalnext\/social-trends-marketers-ignore\/301725\/\">Five Social Trends Marketers Won&#8217;t Be Able to Ignore in 2016<\/a><\/h3>\n<blockquote>\n<h3><strong>Marketers Must Adapt or Die As Social Continues to Evolve<\/strong><\/h3>\n<\/blockquote>\n<p>With the year coming to an end, headlines like &#8220;The War on Advertising&#8221; and &#8220;The Perfect Storm&#8221; are becoming more common as marketers are getting the year-end jitters, asking &#8220;What&#8217;s next?&#8221; and &#8220;Where is there space for my brand in 2016?&#8221; While the speed of social has always been dizzying &#8212; new platforms, behaviors, memes and audiences are born and die every minute \u2013 the year ahead promises to be especially frenetic.<\/p>\n<p>When it comes to social and digital marketing, 2016 is going to be an adapt-or-die year.<\/p>\n<p><strong>#1:\u00a0Messaging platforms will trump broadcast social networks.<\/strong><\/p>\n<p><strong>#2:\u00a0Marketers will realize that Snapchat isn&#8217;t social &#8212; it&#8217;s TV.<\/strong><\/p>\n<p><a href=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Snapchat-TV.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-12877 size-full\" src=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Snapchat-TV.jpg\" alt=\"SNAPCHAT TV? IT MAY BE HERE SOONER THAN YOU THINK\u2026\" width=\"624\" height=\"443\" srcset=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Snapchat-TV.jpg 624w, https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Snapchat-TV-300x213.jpg 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/a><\/p>\n<p><strong>#3: Ad blocking turns all eyes to social.<\/strong><\/p>\n<p><strong>#4: The Hotel California effect will change the game.<\/strong><\/p>\n<blockquote><p>Social networks are becoming Hotel Californias &#8212; <strong>closed systems where you can check out, but you can never leave.\u00a0<\/strong><\/p>\n<ul>\n<li>Snapchat doesn&#8217;t lead outside the network.<\/li>\n<li>Instagram barely does.<\/li>\n<li><a title=\"Facebook instant articles\" href=\"https:\/\/instantarticles.fb.com\/\">Facebook is making every effort<\/a> to keep users from heading outside of its walled garden.<\/li>\n<li>More alarmingly, Twitter users are increasingly <a title=\"The Unbearable Lightness of Tweeting\" href=\"http:\/\/www.theatlantic.com\/business\/archive\/2015\/02\/the-unbearable-lightness-of-tweeting\/385484\/\">hesitant to click on links<\/a> &#8212; the behavior is mirroring the platform shifts.<\/li>\n<\/ul>\n<p>The implications for marketers are enormous: Brands will need to optimize for on-platform success and conversation, and minimize CTAs and clickthroughs.<\/p><\/blockquote>\n<p><strong>#5: Social video will get more crowded and complicated.<\/strong><\/p>\n<p><a title=\"Five Social Trends Marketers Won't Be Able to Ignore in 2016\" href=\"http:\/\/adage.com\/article\/digitalnext\/social-trends-marketers-ignore\/301725\/\">Read more<\/a>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2016_Productivity_Tips\"><\/span><strong>2016 Productivity Tips<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>1 &#8211; 910.5K Views:\u00a0<a title=\"13 bad habits you should break in 2016 to be more productive\" href=\"http:\/\/www.businessinsider.com\/bad-habits-that-are-killing-your-productivity-2015-12\">13 bad habits you should break in 2016 to be more productive<\/a><\/h3>\n<p><a href=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Multitasking-bad-habit.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-12881\" src=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Multitasking-bad-habit.jpg\" alt=\"Bad habit: Checking email throughout the day.\" width=\"760\" height=\"507\" srcset=\"https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Multitasking-bad-habit.jpg 1000w, https:\/\/dlvrit.com\/blog\/wp-content\/uploads\/Multitasking-bad-habit-300x200.jpg 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/a><\/p>\n<p>Being more productive\u00a0is about working smarter, not harder, and\u00a0making the most of each day.<\/p>\n<p>While this is no easy feat,\u00a0getting more done in less time is a much more attainable goal if you&#8217;re not sabotaging yourself with bad habits.<\/p>\n<p>Here are 3 of the 13 things you should stop doing right now to become more productive:<\/p>\n<p class=\"slide-title\"><strong>Bad Habit #1: Impulsive web browsing<\/strong><\/p>\n<p class=\"slide-title\"><strong>Bad Habit #2: Multi-tasking<\/strong><\/p>\n<p class=\"slide-title\"><strong>Bad Habit #3: Checking email throughout the day<\/strong><\/p>\n<p><a title=\"13 bad habits you should break in 2016 to be more productive\" href=\"http:\/\/www.businessinsider.com\/bad-habits-that-are-killing-your-productivity-2015-12\">Read more<\/a>.<\/p>\n<h3>2 &#8211; 5.8K Shares: <a title=\"Commit to Under-Scheduling in 2016\" href=\"https:\/\/hbr.org\/2015\/12\/commit-to-under-scheduling-in-2016\">Commit to Under-Scheduling in 2016<\/a><\/h3>\n<h3 style=\"text-align: center;\"><strong>\u00a0\u201cSo often we\u2019re missing what\u2019s truly important because we\u2019re on the quest for what is extraordinary.\u201d<\/strong><\/h3>\n<p>Sometimes, tiny shifts in how you use your\u00a0time can make the difference between feeling focused and productive at work, with energy left over for home, and\u00a0feeling like you\u2019re pulling yourself through the day in a fog of exhaustion only to collapse on the couch at night.<\/p>\n<p>For example, make it a rule to have at least 15 minutes between meetings to wrap up your notes, get a drink of water, and have a moment to breathe. Even those few minutes can help you feel good\u00a0about what you accomplished and leave the office satisfied \u2014 instead of feeling overwhelmed by loose ends and.<\/p>\n<p>Here&#8217;s how:<\/p>\n<ol>\n<li><strong>Define what success feels like for you.<\/strong><\/li>\n<li><strong>Be honest about \u201cmust do\u201d activities.<\/strong><\/li>\n<li><strong>Under-schedule your calendar.<\/strong><\/li>\n<li><strong>Decline activities and tasks that aren\u2019t aligned.<\/strong><\/li>\n<li><strong>Savor the beauty of the everyday.<\/strong><\/li>\n<\/ol>\n<p><a title=\"Commit to Under-Scheduling in 2016\" href=\"https:\/\/hbr.org\/2015\/12\/commit-to-under-scheduling-in-2016\">Read more<\/a>.<\/p>\n<p>___<\/p>\n<p><strong>Have any social media trends, tips or tricks to share?<\/strong><\/p>\n<p><strong>Read any interesting social media facts recently?<\/strong><\/p>\n<p><strong>We\u2019d love to hear from you!<\/strong><\/p>\n<p><strong>Please share!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wondering what trends will dominate 2016? Don&#8217;t have time to keep up with the pace of social media? No worries. Our weekly roundup&#8230;<\/p>\n","protected":false},"author":6,"featured_media":12886,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[107,118,111,852,474,851],"tags":[],"class_list":["post-12556","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-curation","category-content-marketing","category-how-to","category-marketing-monday","category-productivity","category-social-media-minute"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Time Flies: 10 &#039;Best-of&#039; Posts You Missed in Social Media Last Week [December 20] -<\/title>\n<meta name=\"description\" content=\"Wondering what trends will dominate 2016? Don&#039;t have time to keep up with the pace of social media? No worries. 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