{"id":4786,"date":"2013-11-19T06:00:07","date_gmt":"2013-11-19T14:00:07","guid":{"rendered":"http:\/\/blog.dlvr.it\/?p=4786"},"modified":"2026-04-06T22:10:05","modified_gmt":"2026-04-07T05:10:05","slug":"4-easy-to-implement-tools-to-scale-social-media","status":"publish","type":"post","link":"https:\/\/dlvrit.com\/blog\/4-easy-to-implement-tools-to-scale-social-media\/","title":{"rendered":"4 Easy to Implement Tools to Scale Social Media &#8211; without an RSS Feed"},"content":{"rendered":"<p dir=\"ltr\">We often get the question from overworked business owners, busy social media managers, and resource-constrained nonprofits, \u00a0\u201cHow can I <a title=\"How to automate blog posts to social\" href=\"http:\/\/support.dlvr.it\/hc\/en-us\/articles\/200402544-How-do-I-automatically-post-my-blog-to-Twitter-\">automate my social posts<\/a> when I don\u2019t have an RSS feed ?\u201d No feed, no problem. The tools below can help you maximize your productivity and scale your social media presence with or without an RSS feed.<\/p>\n<p dir=\"ltr\">Another question from our busy users, \u201cHow can I automate social when I don\u2019t create a lot of content?\u201d Keep reading, we have a few easy to implement solutions.<\/p>\n<h3 dir=\"ltr\">To automate or not to automate?<\/h3>\n<p dir=\"ltr\">Automation has its place in the social sphere. It is one piece of the puzzle for a successful social media program, but I don\u2019t believe in a \u201cset it and forget it\u201d approach. I do believe in the productivity improvements that automation can deliver including keeping costs down which can be critical for a small business owner. Automation is the backbone of what we created at <a title=\"You publish. We deliver.\" href=\"http:\/\/dlvr.it\">dlvr.it<\/a>.<\/p>\n<h3 dir=\"ltr\">Why is consistency important?<\/h3>\n<p dir=\"ltr\">Silence on social media is one of the reasons fans unfollow your social streams. An essential element to a successful social media presence is a consistent flow of content to remind your fans that you are still relevant. Businesses need to be consistently active on their social networks. But not every business owner has the time and resources to post every day, and smaller companies can with just posting once a week and especially during weekends, evenings, holidays and vacation<\/p>\n<p dir=\"ltr\">The first step is to determine what to share. \u00a0Next, but just as important, is to figure out how best to create a consistent routine to get it done whether its posting daily, weekly or semi-monthly. \u00a0Once this is decided, use the ideas and tools below with how-to links to help scale your efforts and increase productivity with social media.<\/p>\n<ol>\n<li>\n<h4><strong>Create a drip campaign with <a href=\"http:\/\/dlvrit.com\/blog\/introducing-q-a-smart-new-scheduling-tool-to-keep-fans-and-followers-active\/\">Q by dlvr.it<\/a><\/strong><\/h4>\n<p><span style=\"background-color: #f5f6f5;\">If used\u00a0<\/span>smartly, scheduling content for social media can be a productivity aid. Scheduling content offers the flexibility to plan your message in advance and saves hours of time every week. Block out 30 minutes each week to write a few relevant updates.<\/li>\n<\/ol>\n<p dir=\"ltr\" style=\"padding-left: 30px;\"><strong>How to get it done:<\/strong><\/p>\n<ul>\n<li><a href=\"http:\/\/dlvrit.com\/blog\/5-best-practices-for-sharing-content-on-a-schedule\/\">5 Best Practices for Sharing Content on a Schedule<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ol start=\"2\">\n<li>\n<h4><strong>Add a bookmarklet<\/strong><\/h4>\n<p>If you are like most people, you\u2019ve come across a great article and emailed it to a group of people. By adding a dlvr.it sharing bookmarklet to your browser, with one click, you can instantly share relevant content that your social followers will enjoy.<\/li>\n<\/ol>\n<p dir=\"ltr\" style=\"padding-left: 30px;\"><strong>How to get it done:<\/strong><\/p>\n<ul>\n<li>Browser: <a href=\"http:\/\/support.dlvrit.com\/entries\/20718011-How-to-post-from-any-page-using-the-dlvr-it-bookmarklet\">How to post from any page using the dlvr.it bookmarklet<\/a><\/li>\n<li>Ipad: <a href=\"http:\/\/dlvrit.com\/blog\/installing-the-dlvr-it-bookmarklet-on-the-ipad\/\">Installing the dlvr.it bookmarklet on the iPad<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ol start=\"3\">\n<li>\n<h4><strong>Create a Flipstream<\/strong><\/h4>\n<p>A Flipstream is a collection of web pages shared together in an easy-to-flip, magazine-like bundle. You can create a Flipstream to share a group of your personally curated web pages, product offerings or landing pages. Flipstreams are an excellent way to drive more traffic to your site and increase engagement with followers on social.<\/li>\n<\/ol>\n<p dir=\"ltr\" style=\"padding-left: 30px;\"><strong>How to get it done:<\/strong><\/p>\n<ul>\n<li><a href=\"http:\/\/dlvrit.com\/blog\/wp-content\/uploads\/2011\/08\/flipstream.3.png\">How do I post a Flipstream content bundle?<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ol start=\"4\">\n<li>\n<h4><strong>Curate Content<\/strong><\/h4>\n<p>Find strong sources of industry-specific content that your audience will enjoy that you won&#8217;t have to create. This is called <a href=\"http:\/\/dlvrit.com\/blog\/the-golden-age-of-content-curation\/\">content curation<\/a>. Share individual stories on a schedule or use the RSS feed from these third party sources, <a href=\"https:\/\/support.dlvrit.com\/hc\/en-us\/articles\/200402534-How-do-I-use-dlvr-it-s-filters-to-selectively-post-items-\">filter the content<\/a> to match exactly what you want to pull from the RSS feed and share. It is generally acceptable to share other people\u2019s content with your followers as long as you give credit by linking to the source.<\/li>\n<\/ol>\n<p dir=\"ltr\" style=\"padding-left: 30px;\"><strong>How to get it done:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/support.dlvrit.com\/hc\/en-us\/articles\/200403064-How-do-I-add-a-post-to-Q-\">Getting started with content curation<\/a><\/li>\n<li><a href=\"https:\/\/support.dlvrit.com\/hc\/en-us\/articles\/200403104-Can-I-email-content-to-Q-\">How to update social media through email <\/a><\/li>\n<li><a href=\"http:\/\/dlvrit.com\/blog\/how-to-create-an-rss-feed-from-twitter-plus-8-more-ideas-to-be-productive-with-twitter\/\">How to create an RSS Feed from Twitter<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>We often get the question from overworked business owners, busy social media managers, and resource-constrained nonprofits, \u00a0\u201cHow can I automate my social posts&#8230;<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[111,474],"tags":[],"class_list":["post-4786","post","type-post","status-publish","format-standard","hentry","category-how-to","category-productivity"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>4 Easy to Implement Tools to Scale Social Media<\/title>\n<meta name=\"description\" content=\"Silence on social media is one of the reasons fans unfollow you. A consistent flow of content is essential to a successful social media presence.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dlvrit.com\/blog\/4-easy-to-implement-tools-to-scale-social-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Easy to Implement Tools to Scale Social Media\" \/>\n<meta property=\"og:description\" content=\"Silence on social media is one of the reasons fans unfollow you. 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