{"id":6989,"date":"2014-10-28T06:09:00","date_gmt":"2014-10-28T13:09:00","guid":{"rendered":"http:\/\/blog.dlvr.it?p=6989&preview_id=6989"},"modified":"2026-04-21T04:48:01","modified_gmt":"2026-04-21T11:48:01","slug":"seo-audit-tools","status":"publish","type":"post","link":"https:\/\/dlvrit.com\/blog\/seo-audit-tools\/","title":{"rendered":"3 Free SEO Tools You’ll Love for a Quick and Easy Website Audit"},"content":{"rendered":"

For the cash-strapped business owner, a must have is\u00a0access to Free SEO tools for the purpose of performing a thorough website audit that will identify any potential issues keeping you from ranking high in the search engines is a must. There are a number of FREE SEO tools on the market so this list we put together is not exhaustive. It is was use for to conduct a quick check when we are strapped for time.<\/p>\n

<\/span>3 Easy to Use and Free SEO Tools<\/span><\/h2>\n

I often avoid the doctor by telling myself that I’m either too busy or wishfully thinking that I’m just fine. I’ll believe this even while feverish and unable to give a 100% effort to anything including my work.<\/p>\n

According to Forbes,\u00a0U.S. workforce illness costs $576B annually<\/a> from sick days to workers compensation. Despite the many common sense tools to stay healthy at the office<\/a>, there is nothing that can replace a visit to the doctor when a checkup is critical.<\/p>\n

By the same token, the same is true for your website. Conducting\u00a0a full SEO audit on your site is essential for its success.<\/p>\n

In his article, How to Conduct a Basic (But Effective)<\/a> SEO Audit in Under 30 Minutes, Art Enke discussed several tools necessary to successfully conduct an audit to improve your site\u2019s performance. In addition to the tools mentioned in Art\u2019s article, we recently ran our site through SEO SiteCheckup<\/a> for a thorough analysis.<\/p>\n

For the cash-strapped business owner or the busy social media manager, this is a great resource to check your website\u2019s SEO problems and not to mention\u00a0it’s free.<\/p>\n

The service is simple to use. Just input your website URL and hit the green ‘Checkup!’ button.<\/p>\n

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The site generates an overall score for your website along with a detailed SEO Site Checkup Report including factors from these five groups: Common SEO Issues, Speed Optimizations, Server and Security, Mobile Usability and Social Media. The downloadable SEO audit report gives you great insight into your site and provides tips on how to improve SEO or (back to my doctor analogy) how to improve your website\u2019s overall health.<\/p>\n

<\/span>6 Important Tests FREE SEO Tools Should\u00a0Do<\/span><\/h2>\n

Here are six (out of the 44) checks and tests FREE SEO Tools should\u00a0perform:<\/p>\n

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  1. Title.<\/strong> A descriptive <title> tag is important in helping search engines determine your web page’s relevancy for certain keywords. Most search engines will truncate titles to 70 characters.<\/li>\n<\/ol>\n
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    1. Description.<\/strong> The meta description tag is meant to be a short and accurate summary of your page content. This description can affect your search engine rankings and can also show up directly in search engine results (and affect whether or not the user clicks through to your site). Most search engines will truncate meta descriptions to 160 characters.<\/li>\n<\/ol>\n
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      1. Most Common Keywords Test.<\/strong> Check the most common keywords and\u00a0their frequency of use on your web page. Best practice for safe\u00a0keyword density\u00a0for SEO<\/a>, is to keep the entire words ratio in the page between 2% to 4%.<\/li>\n<\/ol>\n
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        1. Keyword Usage.<\/strong> This determines if your most common keywords are used in your page title and meta-description. Keywords in your meta-tags, helps search engines properly identify the topic of your page.<\/li>\n<\/ol>\n
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          1. <h1> Headings Status. <\/strong>The H1 tag is your \u201cheadline tag\u201d. This indicates if any H1 headings are used in your page. H1 headings are HTML tags than can help emphasize important topics and keywords within a page.<\/strong><\/li>\n<\/ol>\n
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            1. Speed Optimizations. <\/strong>This includes testing for HTML page size, HTML compression\/GZIP, page cache test, flash test, nested tables test, image expires tag test and site loading speed test. The average loading speed should be less than five seconds.<\/li>\n<\/ol>\n

              <\/span>Speed Matters: Importance of Speed Optimization<\/span><\/h2>\n

              Google has gone on record<\/a>\u00a0to state that the loading speed of web pages is considered to be a vital ranking signal in SEO. Page-loading time is obviously an important part of any website\u2019s user experience.<\/p>\n

              Take these facts on loading times from KISSmetrics<\/a> into consideration:<\/p>\n