{"id":8140,"date":"2015-02-04T00:00:00","date_gmt":"2015-02-04T08:00:00","guid":{"rendered":"https:\/\/dlvrit.com\/blog?p=8140&preview_id=8140"},"modified":"2026-04-21T08:21:26","modified_gmt":"2026-04-21T15:21:26","slug":"handwriting-as-a-marketing-advantage","status":"publish","type":"post","link":"https:\/\/dlvrit.com\/blog\/handwriting-as-a-marketing-advantage\/","title":{"rendered":"Social Media is Killing Handwriting and Why that\u2019s Bad for Business"},"content":{"rendered":"

Do you remember learning to write in cursive<\/a>; repeating letters across a wide-ruled notebook? How about today; can you write a legible thank you note? Social media<\/a> seems to have ruined our collective handwriting ability. Why?<\/p>\n

Very few people take the time to pick up pen and paper to express their gratitude. Technology is killing the personal touch. Most people would rather text or email to convey their thanks. While it is fast and efficient, technology lacks any sort of personal connection.<\/p><\/blockquote>\n

Do we still need handwriting in a digital world? Of course we do!<\/h3>\n

Myth #1:<\/strong> Once the Palmer Method<\/a>\u00a0of penmanship is drilled into you in Catholic school, you will always have beautiful handwriting.<\/p>\n

\"Palmer<\/a><\/p>\n

Debunking Myth #1:\u00a0<\/strong>Regardless of the years you may have spent in Catholic school diligently laboring to perfect the Palmer Method, your handwriting today (albeit 40 years later), may be horrible.\u00a0Speaking from my Catholic schoolgirl experience, for many years my handwriting was fairly good. As life got busier and email, text and social media took over my pen and paper, my handwriting today has become a hybrid of cursive and print.\u00a0(However, I do believe with a little practice and maybe instruction from a video on How to Improve Handwriting<\/a>, I may be able to evolve my handwriting into a decent script.)<\/p>\n

Myth #2:<\/strong> Handwritten notes are less important<\/em> in our lives than they have ever been.<\/p>\n

Personal handwritten notes grow rarer by the day. According to the U.S. Postal Service\u2019s annual survey<\/a>, the average home only received a personal letter once every seven weeks in 2010, down from once every two weeks in 1987. Some might claim that in a wired social media world \u2014 where emails, tweets, and text messages are more accessible than handwritten notes \u2014 this is the natural evolution of communication. Who has time for stamps, stationery, and \u201cmanual\u201d spell-check, after all?<\/p><\/blockquote>\n

If you agree with these sentiments, you may\u00a0believe that handwritten notes are a waste of time. However, you need to keep\u00a0reading…<\/p>\n

\"Handwritten<\/a>Debunking Myth #2:\u00a0<\/strong>Imagine this: Right now you have 2,070 emails in your in-box and two handwritten notes on your desk. Which one do you think stands out the most? If you answered “handwritten,” give yourself a pat on the back. You are not only right, but you’ve also been listening to your mother. (HuffPost Business by\u00a0Kristian Schwartz<\/a>)<\/p>\n

One thing my mother taught me was\u00a0the importance of sending personal handwritten notes. She\u00a0would be livid\u00a0if I did not send thank you notes within a week after my birthday party or responded to a letter from my cousin or grandparents before month’s end. Currently, I am still reminded of the value of sending a personal note. While sitting on the board of directors for the Sonoma Valley Education Foundation<\/a>, the executive director has the board\u00a0hand sign every donation letter and, when possible, include a short note of thanks and appreciation to our donors. I’ve personally signed somewhere north of 5,000 letters during my tenure. This personalization has proven effective in keeping our donors aware of our personal interest and sincere appreciation.<\/p>\n

Regarding communications, I have come to know two important things:<\/p>\n