Time to Read: Less than a minuteToday we’re pleased to announce a new service: dlvr.it Social Demographics. Our Social Demographics service provides critical insight into the demographic make up of your social audiences.
dlvr.it’s social demographics service tells you a rich story about your loyal users, and helps you understand who is reading your content. For each of your social networks, dlvr.it provides a demographic profile of your audience, including percentage composition by Gender, Age, Income, Education, Ethnicity and Children in Household. We also compare your audience composition to the internet average – and deliver a clear picture of how your audience stacks up to the internet at-large.
This new service delivers actionable data for media sellers, marketers and agencies.
Media Sellers:
- Guides social publishing efforts and provides comprehensive understanding to better represent your properties to advertisers.
Marketers: Gain valuable insight into the audience segments most engaged with your brand and offers and their impact on the conversion funnel.
Agencies: Make more effective media planning decisions and improve media efficiency to attract look-a-like audiences.
Great service.
Very useful to measure if you are reaching the market you are interested in, otherwise you are blind.
Thanks
“For each of your social networks, dlvr.it provides a demographic profile of your audience, including percentage composition by Gender, Age, Income, Education, Ethnicity and Children in Household.”
This will help segment and filter the info you are sending to each of your social network, according to what they are expecting.
bravo Bob! is it possible to make a trial also in Italy? Best wishes Layla
Great ! I will check it