If you’re creating content for Instagram, knowing the right Instagram Reels size, video dimensions, and aspect ratios is more important than ever. Whether you’re posting a Reel, a Story, or a regular video post, using the correct Instagram video size ensures your content looks polished, loads quickly, and gets seen by more people.

In this guide, we’ll break down everything you need to know—from Instagram Reels dimensions to Story ratios—so you can post with confidence and maximize your engagement.

📸 Why Instagram Reels Size & Video Dimensions Matter

Using the right Instagram video size ensures your content shows up crystal clear and eye-catching. Whether you’re posting to Stories, Reels, or your main feed, optimized specs lead to:

✅ Higher engagement (more likes, comments, shares)
✅ Professional-looking content
✅ Better visibility in Instagram’s algorithm
✅ Seamless playback across all devices
✅ Brand trust and consistency

Why sizing Matters in Instagram Reel graphic

🎬 Instagram Reel Size and Dimensions

Let’s start with Instagram Reels—the platform’s most dynamic video format and a top driver of engagement. If your Reels aren’t sized correctly, you risk awkward cropping, poor resolution, or lower reach. These are the specs you need to get it right:

Spec Detail
📐 Reels Resolution 1080 x 1920 pixels (vertical format)
🧮 Reels Aspect Ratio 9:16
🎞️ Reels File Format MP4 or MOV
⏱️ Reels Max Length Up to 3 minutes
📌 Reels Orientation Vertical (full-screen)

💡 Reels Tips:

  • Hook viewers in the first 3 seconds!
  • Use vertical video and trending audio to maximize impact.
  • Add captions and overlays to keep it engaging without sound.

📱 Instagram Stories Size and Ratio

Instagram Stories may only last 24 hours, but they’re a powerful way to connect with your audience in real time. To make sure they show up sharp and scroll-stopping, use the correct Instagram Stories size and dimensions:

Spec Detail
📐 Stories Resolution 1080 x 1920 pixels
🧮 Stories Aspect Ratio 9:16
🖼️ Stories Image Format JPEG, PNG
🎥 Stories Video Format MP4, MOV
⏱️ Max Slide Length 15 seconds (longer videos are split automatically)

💡 Stories Tips:

  • Add interactive elements like polls, stickers, and links to boost engagement.
  • Save valuable Stories to Highlights to extend their lifespan.
  • Design with the safe zone in mind so nothing gets cut off.

🖼️ Instagram Photo Post Sizes & Aspect Ratios

If you’re posting a static image or carousel, you still need to pay attention to size and orientation. Instagram supports multiple aspect ratios for photo posts, and using the wrong one can lead to poor cropping or quality loss. Here’s what to know:

Format Dimensions Aspect Ratio
📷 Square 1080 x 1080 px 1:1
🌄 Landscape 1920 x 1080 px 1.91:1
📱 Portrait 1080 x 1350 px 4:5
  • Format: JPEG, PNG

  • Pro Tip: Keep images at least 600 pixels wide and avoid over-compression.

  • Max: 10 photos per post (carousel format)

🎥 Instagram Video Post Size & Format

When your video content goes beyond Stories or Reels, Instagram Video Posts offer more flexibility in both duration and dimensions. Here’s how to ensure they upload and display perfectly:

Format Dimensions Aspect Ratio
Square 1080 x 1080 px 1:1
Landscape 1920 x 1080 px 1.91:1
Portrait 1080 x 1920 px 4:5
  • Max Length: Up to 60 minutes per video post

  • File Type: MP4, MOV

  • Tip: Carousels allow multiple 1-minute videos, but each video must meet the specs.

📊 Instagram Reel Size Specs Cheat Sheet

If you ever forget a dimension or format, this quick-reference table will keep your posts on point. Save it, bookmark it, or download the free guide below—this is your go-to for Instagram Reel size, Stories specs, and video post formats.

Content Type Size (px) Aspect Ratio Max Length File Type
Reels 1080 x 1920 9:16 3 minutes MP4, MOV
Stories 1080 x 1920 9:16 15s per slide MP4, MOV
Video Posts Varies Can range from 1.91:1 to 4:5 60 minutes MP4, MOV

📥 Want a Quick Reference for All the Right Specs?

Download our FREE Instagram Size Guide for an easy cheat sheet covering ideal dimensions, formats, and aspect ratios—including the perfect Instagram Reels size for high-quality posts every time.

FREE Instagram Size Guide

Stay organized and post with confidence—every time.

✅ Final Tips for Posting Like a Pro

  • Stick to the recommended Instagram Reels size and aspect ratios to avoid cropping or pixelation.
  • Use vertical video (9:16) for Reels and Stories to fill the screen.
  • Compress wisely: optimize file sizes without sacrificing quality.
  • Stay updated—Instagram occasionally tweaks its specs with new features.
  • Always preview content before publishing or scheduling.

🔄 Want to Automate Your Instagram Posts?

Now that you’re sizing your content perfectly, make sure you’re posting it at the right time—automatically. Tools like dlvr.it make it easy to schedule and share optimized Instagram Reels, Stories, and more across multiple platforms.


📚 Continue Learning: How to Post on Instagram Like a Pro

Want to master the full platform?
👉 How to Post to Instagram – The Ultimate Guide
This companion post covers when to post, how to format content, Instagram Reels vs. Stories, analytics tips, and more.