Time to Read: Less than a minuteIf you think social media is “just another thing I have to add to my to do list,” take a look at the numbers. The data shows your time will be well spent with a bit of focus and good time management.
A few highlights:
- 46% of your customers rely on social media when making a purchase decision
- Businesses with 51 to 1oo Twitter followers generate 106% more traffic than those with 25 or fewer followers
- 71% of social media users are more likely to purchase from a business they are connect with
Thanks a lot for this Article !
Despite having a Facebook account, we were considering eliminating it as we rarely post anything there except an occasional update on company “happenings”. That was until we discovered – totally by accident – that two new customers of ours actually did research on us via our Facebook page.
Needless to say, our Facebook page is still up and running and we are now making a concentrated effort to post to it more often and with better posts.