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Use Social Responsibility to Reach New Customers [TOMS Model]
Children gradually develop their ability to show empathy, compassion, and social awareness. As a parent, the most powerful way to encourage social responsibility…
New Research… Is NOW the Best Time to be Doing Social Media Tasks?
Winning at social media marketing means consistently performing a few simple tasks daily. More than likely, a few of these are tasks you dread or…
How the Chameleon Effect Can Make You More ‘Attractive’ on Social Media
The chameleon effect also called unintentional mirroring, is hardwired into the brain. The chameleon effect refers to our unconscious matching of the postures, mannerisms, facial…
What do Chocolate, Cheese Fondue & Social Media Have in Common?
Take your pick, according to Days of the Year, April 11 is: Barbershop Quartet Day Cheese Fondue Day National Experience Week Pet Day…
How to Reduce Email Churn and Win Back More Unsubscribes
Do you get frustrated when you see readers unsubscribe from your email list? If you are like me, I hate Email subscribe churn….
How to Get 400K Fans. Frank Somerville Shares His Advice.
On a beautiful Oakland, CA evening, I had the opportunity to chat with Frank Somerville over dinner about his “accidental” success on Facebook. If you’re from…
5 Experts Truthfully Answer Is the Customer Always Right
The customer is always right. Or so we’ve always been told. Truthfully, the customer is not always right, right? As the cliche goes: Rule…
Going Viral and Social Media: Best Trends, Facts and Productivity Tips (March 27)
Geez. It’s been a busy week – not to mention it’s Spring Break! From the mouth of Ellen: Happy spring break, everybody. Here’s…
Low-Tech Growth Hack to Boost Blog Traffic [The Egg Hunt Technique]
Looking for a low-tech growth hack? We have simple gamification marketing strategy inspired by the Easter Bunny called the Egg Hunt Technique. If you get paid…
Selfies and Social Media: Best Trends, Facts and Productivity Tips (March 13)
Wow. It’s been a busy week. Need a trusted resource to keep you up to date on important content marketing news? We’ve got…
Storytelling with GoPro: Watch Your Nonprofit Engagement Rate Soar
Do you want your nonprofit to be memorable in an online world with increasingly diminishing attention spans? Then you’d better be a good storyteller and…
5 of the Best Content Marketing Articles You May Have Missed [Week of March 13 , 2016]
Looking for a resource, you can trust to keep you up to date on important content marketing news? We’ve got you covered. Our…